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JoinNovember 17th 2020 2:00 pm (EDT)
How to Pitch Yourself And/Or Your Brand To The Media
You have a great service or product! But it doesn't mean much unless consumers hear about it. how do you get the attention of your local or national media and how do you deliver what they need? Tamsen Fadal, Emmy award-winning journalist and primetime anchor for the PIX11 News, and Paula Rizzo, Emmy award-winning producer, bestselling author, media & content pro, team up to teach you the elements of a successful pitch, how to prepare for an interview, look and sound your best on camera, and more.
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On The Panel
Tamsen Fadal
Tamsen Fadal is a 12-time Emmy award-winning journalist and primetime anchor for the PIX11 News in New York at 5, 6, and 10 pm. Tamsen is the executive producer and host of Broadway Profiles and a three-time author.
With more than two decades of experience, she has covered local, national, and international stories including Hurricane Sandy, the Metro-North train derailment, the Columbia Shuttle crash, the London bombings, and the war on terror. In 2020, Tamsen traveled to Tanzania with UNICEF to document its work and impact on children and families. In 2002, Tamsen traveled to Afghanistan and was embedded with the American troops during the war. Additionally, Tamsen reported during Operation Enduring Freedom from Air Force bases in London and Germany. Her career has taken her across the country while working for WCBS-TV, KYW-TV, WFTV-TV, WOWK-TV, and WHNZ-AM.
Tamsen is also the host and executive producer of Broadway Profiles with Tamsen Fadal, the first nationally syndicated Broadway entertainment program to reach theater fans throughout the country.
In addition to her work in television, Tamsen is the author of three books and is currently at work on her fourth. Her most recent, The New Single, Finding, Fixing and Falling Back in Love with Yourself, seeks to help women emerge from a big life change with confidence, grace, and a recipe for self-care. Tamsen is a voice for women through her work as a journalist, author, and motivational and inspirational speaker.
Tamsen has appeared on HLN, The Insider, The Talk, the Today Show, Good Morning America, Lifetime, A&E, and the CBS Early Show in support of this mission. She has co-authored 3 self-help books for women.
Paula Rizzo
A best-selling author and Emmy-award winning television producer for nearly 20 years, Paula Rizzo has produced health, wellness, and lifestyle content with a range of top experts, including JJ Virgin, Jillian Michaels, and Deepak Chopra. Most recently she served as the senior health producer for Fox News Channel in New York City for more than a decade. She coaches authors, experts, and entrepreneurs to perform better on camera and produce their own videos. She’s personally media trained executives from Fortune 500 companies and privately-owned organizations as well.
She's the founder of the productivity site ListProducer.com and best-selling author of Listful Thinking: Using Lists to be More Productive, Highly Successful and Less Stressed, which has been translated into 12 languages and was featured as one Oprah.com’s “Self Help Books That Actually Help.” She’s also the author of Listful Living: A List-Making Journey to a Less Stressed You.
Paula is a contributor to MindBodyGreen.com, Entrepreneur.com, and Thrive Global, providing productivity tips and advice. Paula's work has been featured on TV, print, radio, and around the web. She’s also a keynote speaker and has presented at HOW Design Live, MA Conference for Women, New York Women in Communications, Public Relations Society of America (PRSA), National Association of Professional Organizers (NAPO), American Society of Association Executives, and many others.
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*This is a virtual event over the Zoom Network. Once you sign up or purchase a ticket using the button above, you will be registered for the event and sent the links.
You have a great service or product! But it doesn't mean much unless consumers hear about it. how do you get the attention of your local or national media and how do you deliver what they need? Tamsen Fadal, Emmy award-winning journalist and primetime anchor for the PIX11 News, and Paula Rizzo, Emmy award-winning producer, bestselling author, media & content pro, team up to teach you how to:
• The elements of a successful pitch
• How to prepare for an interview
• How to look and sound your best on camera
• How to get asked back again and again
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